I’m Matthew J Brooks

• Supported international & local student enrolments for UK universities, providing end-to-end guidance on course selection, application processes, and visa documentation.

• Built strong relationships with students and families, offering tailored advice and improving successful placement rates.

• Recognized by the British Council Association as an official student agent for trusted global education services.

• Developed targeted marketing content and messaging for a Web3 property platform, simplifying blockchain concepts for mainstream users.

• Managed email marketing campaigns, community engagement strategies, and SEO-optimized copy across digital platforms.

• Collaborated with design and development teams to align branding with user-focused digital experiences.

• Developed and optimized websites for businesses in diverse sectors, focusing on enhancing user experience and improving search engine rankings.

• Conducted keyword research, on-page optimization, and SEO audits to boost organic search visibility and website traffic.

• Used data-driven strategies to create SEO-optimized content, improving client website performance and customer engagement.

• Built an eCommerce platform focused on holistic health products, including sea moss gels and digital wellness content.

• Created short-form video ads, SEO-rich blogs, and email nurture sequences to boost engagement and sales.

• Managed branding, packaging, and affiliate partnerships from concept to customer delivery.

• Developed websites, sales funnels, and digital strategies for small businesses across sectors.

• Provided clients with monthly content packs, tailored ads, and branded visuals to support self-managed promotion.

• Offered optional add-ons including video production, hosting, and mini-training on content repurposing.

• Designed and coded responsive web interfaces using HTML, CSS, JavaScript, React, and Node.js.

• Improved user experience by implementing accessibility standards and streamlining site navigation.

• Collaborated in an Agile environment to build scalable solutions for student portals and university service pages.

• Provided personalized coaching in nutrition and wellness, helping clients adopt healthier lifestyles and achieve personal goals.

• Developed customized meal plans and fitness routines, with a focus on sustainable well-being practices.

• Conducted one-on-one coaching sessions, offering guidance on stress management, mindset, and overall life balance.

• Taught English as a foreign language to students from diverse linguistic and cultural backgrounds.

• Developed lesson plans that emphasized language acquisition, fluency, and comprehension skills for both beginner and advanced learners.

• Used a variety of teaching methods and tools, including virtual classrooms, to adapt to the needs of individual students.

• Provided front-line support to individuals in contact with the criminal justice system, ensuring referrals to detox programs and substance misuse services.

• Collaborated with police, courts, and health professionals to reduce reoffending and support rehabilitation pathways.

• Played a key role in safeguarding vulnerable individuals by connecting them with appropriate mental health and social support services.

• Actively participated in community development projects, focusing on providing social support and educational resources to underserved populations.

• Organized events and workshops to raise awareness about mental health, wellness, and career development.

• Collaborated with local organizations to create programs that addressed community needs and provided long-term benefits.

• Provided event and premises security at concerts, festivals, nightclubs, and high-traffic venues.

• Maintained calm under pressure, supported public safety, and de-escalated conflict situations.

• Developed transferable skills in situational awareness, teamwork, and leadership.

• Participated in youth forums, local outreach programs, and community events promoting social inclusion and personal development.

• Supported various charitable projects and developed leadership and communication skills through public engagement.

• Contributed to missions focused on youth empowerment, mentorship, and social change across Sheffield-based organizations.

Education & SKills

Birmingham University

Front End Web Development

2023

• Completed intensive training in front-end and back-end technologies including HTML, CSS, JavaScript, React, Node.js, and Python.

• Developed responsive web applications, practiced Agile methodology, and completed real-world projects with Git and version control.

• Gained expertise in building dynamic user interfaces, RESTful APIs, and integrating SEO best practices into web solutions.

Manchester University

BA Business Management

2016

• Studied core business principles including marketing, organizational leadership, and strategic planning.

• Focused coursework in entrepreneurship and digital innovation, laying a strong foundation for real-world business consulting.

• Participated in group case studies, presentations, and business simulations to apply management theories to practical scenarios.

TT Academy

TEFL (Teach English as a Foreign Language) – Level 5

2022

• Completed an internationally recognized TEFL certification focused on grammar, lesson planning, and classroom management.

• Trained to deliver engaging English lessons to non-native speakers, both online and in physical classrooms.

• Gained insights into intercultural communication and teaching methodologies tailored for different age groups and learning levels.

dms4all

Digital Marketing Certificate

2023

• Studied key digital marketing areas including content strategy, email marketing, and paid ad campaigns.

• Applied SEO techniques, analytics tools, and social media scheduling platforms to real business case studies.

• Enhanced practical knowledge of branding, audience targeting, and automation tools.

Leeds Metropolitan University

BA (Hons) Youth & Community Studies

Graduated: 2011

• Studied youth development, social policy, and community engagement theories, with a practical focus on working in diverse social settings.

• Completed placements in youth organizations, gaining experience in outreach, program facilitation, and safeguarding.

• Developed critical thinking, leadership, and policy advocacy skills aimed at supporting vulnerable populations and community growth.

References